VP Fuel
VP RACING FUELS, SUPERFLOW TECHNOLOGIES ANNOUNCE STRATEGIC PARTNERSHIP
Courtesy of VP Fuels
DES MOINES, IA – SuperFlow Technologies Group today announced a multi-year agreement with VP Racing Fuels whereby SuperFlow factory technicians will test all new engine dynamometers prior to shipment exclusively with VP’s
C12 racing fuel.
“The partnership with VP is very exciting because although we sell very different products, our goal is the same—to produce repeatable products with optimum performance,” said Scott Giles, CEO of SuperFlow. “For us, it’s all about repeatability, which means controlling variables. We know that each barrel of C12 that goes into our test engines is going to perform exactly like the last.”
VP RACING SELECTS NATIONAL DISTRIBUTOR FOR SEF SMALL ENGINE FUELS
Courtesy of VP Fuels
COLUMBUS, OH – Integrated Distributors Network LLC (IDN) has been awarded exclusive rights to distribute VP 
Racing Fuel’s SEF94™ small engine fuel products to the Outdoor Power Equipment market throughout the United States.
Providing a seamless network for the sales, marketing and distribution of products across the whole of the U.S., the Integrated Distributors Network is uniquely positioned to provide VP’s SEF94 products immediate and complete national exposure including access to a network of over 20,000 power equipment dealers and retailers.
Created in 2004 to provide a complete national distribution system within the Outdoor Power Equipment Industry, the IDN is comprised of companies that are leaders in their local and regional markets. Individually, these companies provide responsive local service, but with the ability to utilize the network’s resources to provide the highest levels of service to all customers, regardless of location.
IDN member companies include Atlantic Power Inc., Central Power Systems, Magneto Power, MWE, Power Source Canada, Preferred Power Inc. and SEDCO Inc.
SEF NAMED OFFICIAL SMALL ENGINE FUEL OF ADRL
Courtesy of ADRL
SAN ANTONIO, TX – American Drag Racing League (ADRL) officials announced on Wednesday an agreement which makes SEFTM, developed by VP Racing Fuels, the Official Small Engine Fuel of the ADRL. 
With the agreement, SEF will be used exclusively by ADRL’s Safety and Track Prep crews in their portable gas-powered equipment. SEF will receive brand exposure at ADRL race sites and also be featured on the ADRL’s live event webcasts.
“We’re pleased to have SEF named the Official Small Engine Fuel of ADRL,” said Steve Scheidker, VP’s Director of Marketing. “Like many other operators of gas-powered tools, the ADRL’s crews have had to deal with the damage inflicted on their small engines by street gas containing ethanol.
Partnering with ADRL will help us build awareness for ethanol-free SEF as the best solution to that problem among race fans and other consumers.”
“ADRL places a top priority on safety,” ADRL Executive Vice President Jeff Fortune said. “When we’re preparing the racing surface or dealing with emergencies on the track, our equipment must start quickly and reliably. Whether it’s the Jaws of Life, generators or blowers, SEF will help ensure easier starts and dependable performance of all our gas-powered light equipment.”
VP named official fuel of B1 Racing
Courtesy of B-1 Racing
BAHRAIN – As the country of Bahrain’s official drag racing ambassadors to the world, B1 Racing is pleased to welcome and announce the support of VP Racing for B1’s charge to claim the ADRL Championship in 2011. 
VP will be supplying all racing fuel needed for both testing and racing in the 2011 season.
“The vision of Sheikh Abdulla (bin Hamad Al Khalifa) to promote racing worldwide, educate young people about motorsports, and grow participation is completely in line with what we’re working to accomplish at VP, and we’re pleased to be a part of the B1 Racing team,” said Jim Kelly, VP’s corporate director of sales and marketing.
“The team showed great promise in the Arabian Drag Racing League’s recent championship battle, and we’re excited to be a part of what should be a great run for the US ADRL championship as well,” Kelly said.
