VP Fuel
VP Racing Fuels to Provide Service Partnership for PRO Superstar Shootout at Bradenton Motorsports Park
BRADENTON, FL – When the professionals of drag racing, as well as sportsman racers, get ready to fire up their engines at the inaugural 
SCAG Power Equipment PRO Superstar Shootout presented by Johnson’s Horsepowered Garage, they will be burning VP Racing Fuels. Race officials announced today that VP Racing Fuels will be supplying the nitromethane, plus methanol and racing gas for the event that’s set for Feb. 8-10 at Bradenton Motorsports Park.
“We’ve formed a partnership with VP Racing Fuels, and we trust them in handling nitromethane,” said PRO Vice President Chad Head. “We looked at all of our options and they came with the best package to service all of our needs, and they have the best program for not only the event, but for the owners and the teams. Alan Cerwick, Freddie Turza, and Chris Wall have been very easy to work with, taking care of all of our needs and dealing with Homeland Security.”
“We’re all excited about having the opportunity to participate and be a part of this event,” said Freddie Turza, Technical Manager at VP Racing Fuels. “We have close ties to the majority of the professional teams from our previous 20-year relationship with the NHRA as the official fuel. For the past 10 years, we’ve been on the outside looking in and not able to provide service, so we’re excited to get back to an event of this magnitude and the PRO group to service the teams we know and respect.”
VP Racing Announces Licensing Agreement Renewal with Mr. Brands
San Antonio, TX – VP Racing Fuels, Inc., the world leader in performance fuels, lubricants, additives, and retail, announced the renewal of 
their licensing agreement with Mr. Brands, an automotive accessory consumer product manufacturer.
“Mr. Brands has proven to be an incredible licensee over the past three years,” said Bob Merz, Director of Brand Management and Licensing for VP Racing. “Mr. Brands’ product quality and ever-expanding line of automotive accessories is a perfect extension of the VP Racing brand into new product categories and distribution channels, reaching more consumers every day.”
To kick off the new term, Mr. Brands is launching a new line of VP Racing branded auto cleaning tools, including an assortment of cleaning and detailing brushes, wash mitts, applicators, and microfiber towels. This is in addition to the existing line of VP Racing branded auto accessories, automotive snow tools, and jumper cables.
VP Racing Names Steve Ward Director Of Marketing
San Antonio, TX – VP Racing Fuels, Inc., the global leader in performance fuels, lubricants, additives, and branded retail, announced today 
that Steve Ward has joined VP as Director of Marketing.
“The VP team prides itself in having star players leading every area,” said Alan Cerwick, VP’s President and CEO. “With over 30 years of marketing experience across a broad range of product categories, Steve brings an ideal background for our product and channel expansions. With his years in strategic marketing, digital marketing, and advertising, his disciplinary expertise will contribute significantly to our consumer product initiatives and revolutionary efforts in renewable race fuels.”
Most recently, as Director of Marketing at financial services giant H&R Block, Ward led the vision and strategy for H&R Block web properties. Before this accomplishment, he led creative development and strategy for a diverse portfolio of clients at leading marketing and advertising agencies.
VP Racing Motor Oil and Camrie Caruso In the NHRA Winners Circle
San Antonio, TX – VP Racing Fuels, Inc., regarded worldwide as the leader in racing and performance fluids, kept the motor humming for 
Camrie Caruso as she led the pack at the NHRA Pro Stock at the Arizona Nationals at Wild Horse Pass Motorsports Park.
“VP Racing is proud that Camrie, Caruso Family Racing, and KB Titan Racing crossed the finish line running on VP’s 0 wt. motor oil,” said Freddie Turza, Technical Manager at VP Racing. “VP has established a new standard in performance lubricants, and Camrie has showcased that performance for over a year in NHRA Pro Stock, putting our oils through a grueling on-track test. We expect many more wins with Camrie in the driver’s seat.”
Coming off her 2022 NHRA Rookie of The Year, Caruso just became the second female winner in Pro-Stock history, winning in one of the most competitive classes in professional drag racing in her 21st start.
“Super proud to have VP be a part of this because they played a huge role in us getting all through qualifying and race day with zero problems and not even having to worry about it,” said Camrie Caruso. “VP Racing Pro Grade engine oil is the best there is.”
VP Racing Has LCHR Traction Compound Ready to Ship – Tracks Can Order Today
San Antonio, TX – VP Racing Fuels announced today that they are not experiencing shortages of traction compounds due to the global supply 
chain crisis and have ample inventory ready to ship. Tracks can order VP’s new LCHR traction compound or its industry-leading LC7 today by calling VP’s regional offices at the numbers listed below in this release.
“As the industry leader in race fuel and traction compounds, VP maintains the largest inventory in the world, ready to ship,” said Bruce Hendel, Senior Vice President of Global Sales for VP Racing. “Our traction compounds are always in big demand, and our R&D department has worked around the clock to ensure we have plenty in stock, despite the global component shortage. Our chief chemist developed LCHR, a high-resin track prep that delivers the same application and performance level as our popular LC7, expanding our track prep options, and they are all ready to ship.”
Experiencing shortages earlier this year, VP applied its chemical expertise, working to develop a new, proprietary formula that doesn’t rely on the components that are causing the shortages. With their new LCHR formula, VP now has a sustainable inventory and a reliable way to prevent any shortages in the future.
VP RACING FUELS PROMOTE DEEL AND GLADY TO DIRECTORS
San Antonio, TX – VP Racing Fuels, Inc., regarded worldwide as the leader in racing, performance fuel products, and branded retail, 
announced today that Andy Deel and Richard Glady have been promoted to Director of their respective divisions.
Most recently, Division Manager, Consumer Products, Andy Deel has been named Director, Consumer Products.
“Andy has demonstrated strong leadership in managing his Consumer Products team and driving sales in the fastest growing division at VP,” said Bruce Hendel, Senior Vice President, Global Sales at VP Racing Fuels. “His total grasp of our marketplaces and understanding of the customer makes him the ideal director for the division.”
Since beginning his career at VP twelve years ago, Deel has risen through the ranks, with four previous positions in sales and marketing across several divisions. Before VP, he held two positions in the marketing department of Susser Holdings – Stripes. Deel is a graduate of Texas A&M University, Corpus Christi, with a degree in business and marketing.
VP RACING FUELS PROMOTES HENDEL TO SENIOR VICE PRESIDENT, GLOBAL SALES
San Antonio, TX – VP Racing Fuels, Inc., regarded worldwide as the leader in racing, performance fuel products, and branded retail, 
announced today that Bruce Hendel has been promoted to Senior Vice President, Global Sales.
“Bruce is recognized internationally as one of our experts in race fuels and performance technology,” said Alan Cerwick, President & CEO of VP Racing Fuels. “His deep experience, years of successful leadership, and earned respect across industries make Bruce the ideal person to lead VP’s global expansion.”
In his career of nearly 30 years at VP, Hendel has held several leadership roles. In addition to his most current position, he was Director of Sales, Consumer Products, and Western Regional Manager. In these roles, he has been the face of VP to major national and regional retailers, distributors, and race series and tracks, earning their respect and trust along the way.
Hendel is a graduate of New England College with a Bachelor of Science Degree in Accounting and Business Management.
For more information about VP and its products for racers, enthusiasts, and general consumers, visit www.vpracingfuels.com.
VP Racing Fuels Announces Factory-Fill Agreement With Zenvo Automotive
San Antonio, TX – VP Racing Fuels, Inc., regarded worldwide as the leader in racing and performance fuel, lubricants, and protective fluid 
products, today announced an agreement with Zenvo Automotive to be the company’s Official Fuels and Technical Fluids Partner.
“VP Racing Fuels is excited to partner with Zenvo Automotive, one of the world’s premier hypercar designers and manufacturers. Our technologically advanced fuels, motor oils, Madditive® additives, and Stay Frosty® coolants will now be in every model leaving the Zenvo assembly facility,” said James McVey, VP Racing Fuels’ International Sales Manager. “VP has been the ‘World Leader In Fuel Technology’ for nearly 50 years, fueling, lubricating, and protecting some of the most advanced race cars globally. Adding Zenvo hypercars to our portfolio of professional partners stands as another amazing professional alliance.”
Zenvo Automotive is a producer of limited-edition hypercars based in Præstø, Denmark. Founded in 2007, Zenvo was formed with the aim of combining the latest technologies and innovation with an analogue feel, offering the driver a true connection and astonishing performance. Production of all Zenvo models is limited to just five cars per year, all manufactured in Denmark and available to collectors and enthusiasts worldwide.
VP RACING FUELS’ ENGINE OILS DEBUT AT NHRA PRO STOCK WITH CAMRIE CARUSO TEAM
San Antonio, TX – VP Racing Fuels, Inc., regarded worldwide as the leader in racing and performance fuel, announced two debuts at the 
NHRA Winternationals in Pamona, CA. VP sponsored driver Camrie Caruso and her team made their debut in NHRA Pro Stock, and VP’s racing motor oil made its NHRA debut in Camrie’s engine.
“We are excited to have Camrie Caruso and her team running on VP Racing Motor Oils’ 0 wt. oil” said Freddie Turza, Technical Manager at VP Racing Fuels. “Camrie and team had a terrific first outing at the NHRA Winternationals, qualifying in the top half of the ultra competitive Pro Stock field! For 45+ years, VP has been at the forefront of race fuel development, and now our lubricant division has established a new standard in developing performance lubricants. Working with Championship engine builders like Mike Smith and Steve Johns sets us apart from other lubricant companies.”
“We made so many positive strides at the Winternationals I could not be more excited for this season,” said Camrie Caruso. “We qualified in the top half of the field, and we made improvements every run with our Powerbuilt Tools Chevrolet Camaro. We’re in the Top Ten headed to the Arizona Nationals, and our goal is to move up even higher. Having VP Performance Lubricants join our team is a huge step forward. The benefit our team gets on and off the track from VP is tremendous, and I am excited to be representing them in 2022,” added Caruso.
VP PROMOTES DOLAN TO VICE PRESIDENT OF MARKETING
San Antonio, TX – VP Racing Fuels, Inc., a world leader in fuel technology and product innovation, announced the promotion of Ben Dolan to Vice President of Marketing.
“The VP team takes pride in having star players in every division and at every level,” said Alan Cerwick, VP’s President and CEO. “Since joining the VP team as Director of Marketing in September of 2020, Ben has proven his star power, bringing unique and creative marketing ideas and leadership qualities that are being applied across all business units. Ben is a VP team player who has earned this promotion with his skills and strong work ethic.”
Prior to joining VP, Dolan was Director of Sales and Marketing at holding company UGGM, LLC, where he was responsible for the marketing and sales of the company’s five largest divisions, ranging from signage fabrication to diesel mechanics. He has over 20 years of marketing and sales experience across a broad range of industries. Dolan earned his BS in Marketing and MBA with a digital marketing concentration from the University of Dayton.
