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PROLONG(r) SPONSORS NHRA PRO STOCK MOTORCYCLE RIDER FREDDIE CAMARENA

POMONA, CA – Prolong(r) Super Lubricants announces its sponsorship of NHRA Pro Stock motorcycle rider Freddie Freddie CamarenaCamarena. Camarena has raced a Suzuki in the Pro Stock series since 1999, when he was a finalist for NHRA Rookie of the Year, finishing 14th in the standings after racing at nine of the 14 Pro Stock Bike events that year.

Last year, Camarena established his career-best e.t. time of 6.842 at 197.77 mph during the NHRA Four-Wide Nationals at zMAX Dragway in Charlotte, N.C. on March 29, 2015. His previous career best e.t. was 7.026 set in 2009. “We are excited to sponsor Camarena as it is a logical connection as Prolong moves into the powersports market,” said Jon Apogée, general manager, Domestic Sales, Marketing and Motorsports, Prolong Super Lubricants.

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PROLONG UNVEILS 60S THEMED 1955 CHEVY WAGON

Steve Strope-Built ’55 Wagon Debuts at Grand National Roadster Show

POMONA, CA – Staying true to the days of early drag racing, Prolong(r) Super Lubricants will unveil its much-Prolong 55 Wagonanticipated 1955 Chevy 210 four-door Wagon at the Grand National Roadster Show, Jan, 29 – Jan. 31 in the Pure Vision booth in Building 4 of the Fairplex at the Los Angeles County Fair in Pomona, Calif. Prolong’s ’55 Wagon is inspired by Prolong’s support of the hot rod, muscle car and drag racing markets, and it is styled after the classic drag-support vehicles that were fixtures at drag strips across the country during the 1960s.

Prolong’s wagon project showcases the vintage design details that keep it true to design cues indicative of a ’60s race support vehicle. It also features modern hidden amenities, such as air conditioning and BlueTooth technology. Prolong’s ’55 Wagon is designed to be an efficient, serviceable vehicle whose fold-down rear seat and flat deck will be used as intended-to carry cargo to racing events and car shows throughout the year.

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PROLONG REDESIGNS WEBSITE, EXPANDS FUNCTIONALITY

POMONA, CA – Prolong® Super Lubricants has updated its website with an eye-catching new design, enhanced Prolong Website homepagefeatures and streamlined navigation.

The new site, www.prolong.com, offers detailed descriptions of the entire line of Prolong products for automotive, industrial, commercial fleet and racing applications. Customers can easily purchase Prolong products and receive special offers using the site’s e-commerce page www.prolong.com/eStore.

Another feature of the site is a Gallery page containing several photo albums of Prolong-sponsored events and racing teams, along with images of the build of the Prolong 55 Wagon project vehicle. An Events page contains a monthly calendar of shows and races of interest to automotive and racing enthusiasts. In addition, the site provides users of Prolong’s Engine Treatment with an easy way to register for their lifetime product warranty.

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PROLONG SUPER LUBRICANTS RETURNS TO 43RD ANNUAL NIGHTFIRE EVENT IN BOISE-BAKERSFIELD BLITZ

POMONA, CA – Decades after the inaugural event forever changed racing in the region, the 43rd annual Pepsi Night fire Nationals Robert Overholser California Hustlerreturned to western Idaho’s Firebird Raceway as part of the storied Boise-Bakersfield Blitz, supported by the Prolong Super Lubricants line of Nitro Racing Oil. Once again, the series set the bar for excitement in nostalgic AA Nitro Funny Car racing, as the event culminated in a four-way battle for the series championship.

Racers Dan Horan, Jr. and Robert Overholser are now tied for first place, a mere two points ahead of tied second-place racers Richard Townsend and Roger Garten, as the four-race series continues on to its final race at Auto Club Famoso in Bakersfield, Calif. Horan’s hard-charging 5.851-second elapsed time at 249.37 miles per hour proved the fastest time of the event.

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PROLONG(r) TO DISPLAY 60S THEMED ’55 WAGON

POMONA, Calif. – Staying true to the earliest days of drag racing, Prolong(r) Super Lubricants will soon unveil a 1955 Chevy 210 Prolong 55 Renderingfour-door Wagon, styled after the classic Drag support vehicles, which were fixtures at drag strips across the country in the 1960s. The slick vintage wagon was inspired by Prolong’s staunch support of the classic car, hot rod, nostalgic and drag racing industries. Built to serve as a true working vehicle, Prolong’s ’55 wagon will make appearances at car shows and other events throughout the country all year long.

“Since we participate in events such as the National Hot Rod Association Museums’ Twilight Cruise series, Hot Rod Reunions, the Boise-Bakersfield Blitz series and similar events, we felt it was fitting that our latest project vehicle pay homage to the glory days of drag racing, muscle cars and hot rods,” said Jon Apogée, General Manager, Domestic Sales, Marketing and Motorsports, Prolong Super Lubricants. “The Prolong ’55 Chevy Wagon will be driven to these events, transporting gear for Prolong’s display in true early drag-era style.”

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PROLONG SUPER LUBRICANTS OFFERS 40W NITRO RACING OIL

POMONA, CA – Drivers of smaller, alcohol- or nitromethane-fueled engines competing in today’s domestic and foreign race circuits Prolong Nitro 40Wnow have a racing oil formulated specifically for their needs. Prolong(r) Super Lubricants introduces its 40W Nitro Racing Oil, which is designed to deliver extra protection and boost performance in engines that rely on a higher compression ratio than other fuels, for higher engine power outputs.

Featuring a blend of premium synthetic base oils and additives, Prolong’s 40W Nitro Racing Oil is formulated with Prolong’s advanced Anti-Friction Metal Treatment(tm) (AFMT(tm)) technology to protect against high temperature oxidation, wear and viscosity breakdown during severe use.  It is formulated to meet the demands of high-horsepower, high-RPM engines, with highly effective detergent dispersants and corrosion inhibitors to keep engine parts clean and free of sludge, varnish and rust.

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HORAN JR WINS 2013 BOISE-BAKERSFIELD BLITZ

POMONA, CA – Prolong(r) Super Lubricants will continue its support of the NHRA Heritage Series after wrapping up the Boise-Prolong Bakersfield Blitz winnerBakersfield Blitz, which pitted nostalgia nitro funny car veteran Dan Horan, Jr. in his “Patriot” 1966 Mustang against rookie nitro funny car pilot Robert Overholser in his “California Hustler” 1977 Firebird.  Horan Jr. won the Blitz by a slim nine points, receiving a prize package worth more than $4,000, including $1,500 of Prolong’s 50W Nitro Racing Oil.

“It was an exciting series and we plan to participate in the 2014 Blitz,” said Jon Apogée, General Manager: Domestic Sales, Marketing and Motorsports, Prolong. “Prolong products are ideal for Blitz participants. Our Nitro Racing Oil has a diluting effect on oil, which helps maintain oil pressure throughout the run.

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LARRY DIXON TO SIGN AUTOGRAPHS AT PROLONG(r) BOOTH AT PRI SHOW

POMONA, CA – Three-time National Hot Rod Association Top Fuel champion Larry Dixon will sign autographs in the Prolong(r) Super Larry Dixon 2013 Hero CardLubricants booth at the Performance Racing Industry (PRI) Show (#2432) on Saturday, December 14 from 10 a.m. to noon and from 2 p.m. to 3:30 p.m.

PRI attendees are encouraged to stop by to learn more about the Prolong product line and receive a complimentary hero card autographed by Dixon.

Prolong sponsored Larry Dixon Racing throughout the 2013 NHRA Mello Yello Drag Racing Series. Dixon uses Prolong’s Nitro Racing Oil, Engine Treatment, Super Heavy Duty Oil Stabilizer and Waterless Wash & Shine.

In addition to winning three NHRA Full Throttle World Championships, Dixon has racked up 62 national event victories, 51 top qualifying spots, 46 low elapsed time runs and 33 top speed passes.

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LARRY DIXON TO SIGN AUTOGRAPHS AT PROLONG(r) SEMA, AAPEX BOOTHS

POMONA, CA – Three-time National Hot Rod Association Top Fuel champion Larry Dixon will be in the Prolong(r) Super Lubricants Larry Dixon 2013 Hero Cardbooth at the AAPEX Show (#6506) on Tuesday, Nov. 5 from 1 p.m. to  4 p.m. and the SEMA Show booth (#33237) on Wednesday, Nov. 6 from 10 a.m. to 2 p.m.

SEMA and AAPEX attendees are encouraged to stop by the booths to learn more about the Prolong product line and receive a complimentary hero card autographed by Dixon.

Prolong sponsored Dixon throughout the 2013 NHRA Mello Yello Drag Racing Series. “It’s exciting to have a driver of Dixon’s reputation and character choosing Prolong, allowing audiences to see our products and technology in action at a professional level,” said Jon Apogée, General Manager, Domestic Sales, Marketing and Motorsports, Prolong Super Lubricants.

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PROLONG SUPER LUBRICANTS SPONSORS JR. DRAGSTER SISTERS, BENEFITS WOUNDED WARRIOR PROJECT

POMONA, CA – Retired Marine and former street stock and drag racer Richard Severance is so impressed with Prolong’s products, that Treasure-Angelica Severancewhen his daughters began participating in the IHRA’s Jr. Drag Racing League, he insisted on nothing but Prolong products in the engines and tanks of the girls’ Jr. Dragsters.

Impressed with the girls’ potential and passion for drag racing, Prolong became their sponsor in January of 2013. The Severance family will donate all the monetary proceeds from the girls’ winnings throughout 2013 to The Wounded Warrior Project (WWP) on behalf of Prolong.

Richard, who is a wounded warrior, joined the Marines in 1983 and retired from a military career in 2004. His daughters, Treasure, 14, and Angelica, 13, were both born in Okinawa and are proud to be able to support the WWP.

“I truly appreciate Prolong giving me the opportunity to race and I’m proud to be able to showcase Prolong as my sponsor,” said Treasure. “Prolong allows us to do what we love and support our favorite organization at the same time.”

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