Bob Patison, President of MAVTV/Exec. VP of Lucas Oil Inc., to join SEMA Show Education Panel “Fueling Industry Growth” at Las Vegas Convention Center – Nov 3.

Corona, CA – Bob Patison, President of MAVTV Motorsports Network and Executive Vice President and General Counsel of Lucas Oil Products, Inc., will participate in the 2015 SEMA Show Education Panel “Fueling Industry Growth” presented by OPTIMA Batteries on Tuesday, Nov. 3, from 3:15pm-4:15pm PST in Room N258 of the Las Vegas Convention Center.

The panel discussion will explore the theme “How Branded Entertainment Drives Growth through Relevant Engagement.” In addition to Patison, other panelists include: Cam Douglass, OPTIMA Batteries; Ed Capen, Good Guys; Nick Fousekis, Falken Tire; and Steve Williams, K&N Filters.

As the No. 2 executive to Forrest Lucas, Patison’s corporate responsibilities include overseeing Lucas Oil Production Studios and the Team Lucas marketing and advertising programs. Under Patison’s corporate and legal oversight, Lucas Oil Products, Inc. has become the world leader in the production of high-performance lubricants and problem solving additives. The company boasts the largest variety of shelf products of any oil company in the United States, retailing at more than 30,000 auto parts stores nationwide and at every truck stop in America.