TULSA, OK – The Frankenstein Engine Dynamics Mid-West Pro Mod Series (MWPMS) is pleased to welcome San Antonio-based VP Racing Fuels as its official fuel supplier for the 2018 racing season. The all-eighth-mile drag racing series staged its first race of the year this past weekend at the Texas Motorplex in Ennis, TX, where VP Racing Fuels had product available to competitors.

“One thing about VP Fuels is that we’ve always strived to have the best fuels out there and when you look at these guys in the Mid-West Pro Mod Series, especially the nitrous Pro Mods, these guys need top-grade fuels in order to run right and go fast,” VP Racing Fuels Midwest Regional Manager Jason Rueckert pointed out. “Being associated with the Mid-West Pro Mod Series allows us to showcase our products in the highest-horsepower, best-of-the-best combinations.”

MWPMS owner and competitor Keith Haney said he feels the continuity of having VP Racing Fuels as the series’ official fuel supplier will help its crew chiefs and tuners manage the thousands of horsepower in their care.

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San Antonio, TX – VP Racing Fuels, Inc., today announced the appointment of Bob Merz as Senior Manager of Corporate Communications.

“Bob is very passionate about developing creative, strategic marketing initiatives that deliver results,” said Alan Cerwick, President of VP Racing Fuels.  “His deep experience in B2B and B2C, strategic brand marketing and communications, and his significant, successful roles working with companies like 7-11, Pennzoil, Texaco, and Anheuser-Busch make him a great addition to the VP Team. At VP our culture is all about passion and results and he’s a great fit.”

Merz first experience in motorsports came when he ran the $3B Budweiser brand that included sponsorship of car owner Junior Johnson and drivers Darrell Waltrip and the late Neil Bonnett on the NASCAR circuit.

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San Antonio, TX – VP Racing Fuels today announced the extension of a long-standing relationship with Atco Dragway in New Jersey. For over fifteen years, VP has been the official fuel and this agreement will extend through 2020.

“I know VP’s a better fuel and it’s a very consistent fuel. VP has something for every application and those factors all lead to good fuel sales. I’m very happy with our sales and continuing our relationship,” said Atco’s Len Capone.

“I’m very happy to get this extension done with Atco,” said Tim Hogue, VP Regional Manager.  “Len Capone and his entire staff do a great job at the track and everyone at VP is proud to be associated with them.  We are looking forward to a great 2018 season at Atco.”

San Antonio, TX – VP Racing Fuels today announced that drag racing champion Steve Furr has selected VP fuel for performance and reliability to use during his 2018 season.

In the competitive world of NHRA and IHRA class drag racing, Steve Furr has been the measurement of success for over two decades. Furr has found himself in more than 150 final rounds in recent years, propelling himself to multiple divisional and national championships. Performance and consistency are hallmarks of both VP Racing Fuels and the Furr Racing Program.

“I recently switched over my Par Racing Engine Powered 68′ Camaro from a competitor’s product to VP X14 and have had great results,” said Furr. “Being a mechanical engineer, I have a desire to test everything and prove things for myself. I am very impressed with the repeatability and consistency of this fuel and that’s what 9.90 racing is all about,” Furr continued.

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San Antonio, TX – VP Racing Fuels® today announced J.K. Kelly has been hired as a consultant to support the company’s Marketing and PR efforts.

“Jim had a significant role at VP for nearly thirty years,” Director of Marketing Donato Bonacquisto offered. “He retired a few years back to write his first novel and spend more time with his family in Pennsylvania. While he remained with us as a consultant it was thought that his passion for VP and his exceptional writing skills would be of additional value to the team.”

Kelly added, “I have enjoyed writing, promotions and advertising throughout my career, and returning to VP to assist with VP’s marketing and communication efforts seemed to be a natural path for us to follow.  I am excited to be returning to VP and adding value to VP’s expanding marketing and promotional efforts.”

San Antonio, TX – VP Racing Fuels is proud to announce Kevin Brannon has chosen to fuel with VP in his pursuit of this year’s drag racing championships and big payout races.

Kevin Brannon, from Boiling Springs, South Carolina, is passionate about most things in his life, but perhaps the most passionate is sportsman drag racing. Kevin who is more affectionately known to many as simply “KB” will be pursuing a 2018 championship fueled by VP’s new X14. It doesn’t matter if it’s an NHRA National Event or a Big Money bracket race, KB is certainly a favorite to win.

“Having both on the track and in the dyno room experience, I was able to see first-hand what VP could bring to my program,” said Brannon. “The opportunity to partner with a globally recognized company that is as respected as VP certainly makes a lot of sense,” continued Brannon. “My wife Ivey and I are really excited to see what the 2018 racing season has in store.”

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San Antonio, TX – VP Racing Fuels announced today that both Gary and Troy Williams will rely on VP fuels for the 2018 racing season.  This dynamic duo of racing brothers from Florida are two of the best when it comes to sportsman drag racing.  Reaching the pinnacle of the sport, both brothers are former Million Dollar Drag Race Winners and have hundreds of other big money wins on their resume.

“When you race for a living it’s important to have the very best equipment you can rely on, this is our livelihood,” said Gary Williams.  “When you’re out there competing against the very best this sport has to offer you need to make sure you give yourself the best opportunity to win and VP does that,” continued Williams.

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SAN ANTONIO, TX – VP Racing Fuels, Inc., today announced the appointment of Tiffany Boone as Business Development Representative to support its growing retail consumer products team.  “With the increasing number of retail opportunities requiring additional resources to meet the demand, we’re fortunate to be able to bring someone with Tiffany’s varied experience on board,” said Alan Cerwick, President of VP Racing Fuels.

Born and raised in the “Gateway to the West”, Boone received a Business Administration Degree with an emphasis in Finance from University of Missouri – St. Louis.  Boone started her career in banking, investments and trust services at Commerce Bank where she worked with business development officers to onboard new accounts and develop new products and services for Commerce’s clientele.

Most recently Boone spent several years as National Sales Manager for a plastic manufacturing company in the St. Louis area.  She was responsible for the daily operations of sales, customer service, shipping and project management, as well as an active participant in the company’s leadership team developing long term strategic plans and implementing new policies and procedures within the departments she managed.

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SAN ANTONIO, TX – VP Racing Fuels and Keystone Automotive have joined together to help increase breast cancer awareness and continue efforts to find a cure for this terrible disease. During the month of October, Keystone will donate $1.00 from the sale of every Pink VP Racing Container sold towards the Susan G. Komen organization. In return, VP will make a matching contribution at the end of the month as well to increase the contribution. Please join us in this cause, and visit your nearest Keystone Automotive retailer for more information or visit their website at www.keystoneautomotive.com

Breast cancer is the second most common cancer affecting women and about 1 in 8 women born today in the United States will get breast cancer at some point. The good news is that most women can survive breast cancer if it’s found and treated early. A mammogram – the screening test for breast cancer – can help find breast cancer early when it’s easier to treat. National Breast Cancer Awareness Month is a chance to raise awareness about the importance of early detection of breast cancer. Make a difference! Spread the word about mammograms and encourage communities, organizations, families, and individuals to get involved.

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SAN ANTONIO, TX – VP Racing Fuels® today announced the promotion of Bruce Hendel to Vice President North America Sales, Race Fuel and Consumer Products.  In this newly formed position, Hendel will be responsible for all North America Sales efforts in support of both VP Consumer Products and Race Fuel business divisions.

“Bruce is a veteran at VP Racing Fuels joining the company 25 years ago and his appointment to the new position is a key strategic move for the future of our company. He has been instrumental in landing some of the largest business deals to date for the company and opened our sales channels to big box retailers and top tier customers like Home Depot, Wal-Mart, Tractor Supply and AutoZone as well as large distributors in the automotive and OPE channels, like Prime Line and Blount. In addition, he has also been involved in negotiations with most of the major race series the company is associated with today like AMA, IMSA, PWC and Indy Lights. We are confident Bruce will continue strengthening the VP brand and expanding our distribution and sales metrics here at VP” said Alan Cerwick, President of VP Racing Fuels.

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