Doug Herbert
Nationwide and Dale Earnhardt Jr., Team Up to Tackle Teen Distracted Driving
NASCAR Hall of Famer highlights Nationwide’s Focused Driving Rewards as an easy way to curb phone use, prevent accidents and earn rewards
Columbus, OH – January is Teen Driving Awareness month and Nationwide is partnering with one of motorsports’ most recognizable names, 
Dale Earnhardt Jr., on a new multimedia campaign designed to deliver a simple message to teen drivers: put the phone down when you’re driving.
For parents, the day their teen starts driving is equally exciting and nerve-wracking. The latest survey from Nationwide confirms those fears: only 4 in 10 parents rate their teen’s driving as “very good” or “excellent,” and distracted driving ranks among their top concerns (42%).
“As a parent, I know how important it is to set the right example behind the wheel,” said Dale Earnhardt Jr. “This partnership with Nationwide is about giving families practical tools to build safer habits and rewarding them for doing the right thing.”
Filmed on a driving course near Charlotte, NC, that was designed by the free national pro-active teen driver safety program B.R.A.K.E.S., the multimedia campaign features a parent-and-teen duo learning safe driving techniques with professional instructors and encouragement from Dale Jr. The family also got firsthand experience with Nationwide’s Focused Driving Rewards® program, which helps drivers earn points for distraction-free driving and redeem them for gift cards.
International Motorsports Dignitaries Honor B.R.A.K.E.S. Lifesaving Teen Driving Program in Concord
B.R.A.K.E.S. Was Founded in 2008 by Top Fuel Drag Racing Champion Doug Herbert, Following Tragic Car Crash Deaths of His Two Sons
Concord, NC – Dignitaries from the international motorsports have honored lifesaving teen driving program B.R.A.K.E.S. (Be Responsible 
And Keep Everyone Sale) in a special presentation in Concord.
B.R.A.K.E.S. was established in 2008 by multi-time Top Fuel Drag Racing Champion Doug Herbert in honor of his two sons, Jon and James, who lost their lives in a tragic car crash. Herbert turned that personal tragedy into a lifesaving mission that has trained more than 145,000 teens and their parents to date.
The special donation was made by David Meunier, who competed in the iconic “24 Hours of Le Mans,” as well as hundreds of endurance races and rallies across the globe.
Meunier is founder of AFM Give Me Wings, an Aiken, S.C.-based charitable organization established to honor the memory of his son Anthony, who tragically lost his life in a car crash in 2022. The foundation focuses on teaching young people how to drive safely while providing financial support for grief therapy services to families who have lost a child.
Joining Meunier was “AFM Give Me Wings” Ambassador Simon Pagenaud, winner of the 2019 Indianapolis 500, as well as championship titles in the IndyCar Series, American Le Mans Series and Atlantic Championship. Pagenaud earned “Rookie of the Year” honors in the 2012 IndyCar Series. Continue reading
B.R.A.K.E.S. FOUNDER DOUG HERBERT INDUCTED INTO NHRA-SOUTHEAST DIVISION HALL OF FAME
Herbert Recognized For On-track Championships As Well As Establishment Of Lifesaving Teen Defensive Driving Program
JEKYLL ISLAND, GA – Doug Herbert, the multi-time Top Fuel drag racing champion and founder of the 
B.R.A.K.E.S. (Be Responsible And Keep Everyone Safe) national teen defensive driving program founder has been inducted into the NHRA Southeast Division’s Hall of Fame.
The presentation was made during the organization’s seasonal banquet in Jekyll Island, Georgia.
Herbert was recognized for his extensive on-track success, which includes 10 NHRA National Event Championship wins, 20 IHRA National Event Championship wins and four Top Fuel World Championships. The last driver to the win 1/4 mile before it was changed to 1000 feet, Herbert is also the first to ever run over 300 MPH during NHRA eliminations, and post a career-best speed over 330 MPH.
In addition, the origination lauded Herbert’s his long-term commitment to on-road safety, through the establishment and considerable growth of his B.R.A.K.E.S. pro-active national teen defensive driving program.
